Portofino Resort- Now with a new BEACH BAR!!
Topic Options
#224171 - 12/22/06 03:19 AM BHL's $37 million investment in two beverage...
SimonB Offline
Hmmm, wonder which brewer in Belize they could be talking about.

Banks still in mix
Published on: 12/21/06.


BANKS HOLDINGS LTD. (BHL) is not out of the running yet for an official sponsorship position during the International Cricket Council's (ICC) Cricket World Cup 2007.

While the local distributor for Coca-Cola cannot retail its soft drink products in and around Kensington Oval, thanks to cola rival Pepsi locking down that deal, it still has room to manoeuvre in its beer sales.

BHL chief executive officer Richard Cozier said Banks had joined with five other regional breweries under the Caribbean Brewers Association banner to make a joint tender to be the official suppliers of beer across the tournament venues (except Jamaica and Antigua, which have already been given to Jamaican brewer Red Stripe).

Right to sell

Cozier explained the brewers were not seeking a sponsorship deal on the same grand marketing scale as Pepsi, but one where they would have the right to sell their beer on tap at grounds hosting World Cup cricket and official events.

Speaking during a Press conference yesterday to announce BHL's $37 million investment in two beverage producers in Belize and The Bahamas, Cozier revealed that the brewers had come to this decision after the ICC's deadline to appoint an official brewer for the tournament came and went without any international brewers showing interest.

Should the regional brewers secure the deal, each individual brewer would then be designated as the official beer for their national tournament venue.

Not a done deal

However, Cozier admitted that the joint tender was not a done deal since one brewer had not fully signed on to the bid as yet, but BHL was putting a "Plan B" in place to position itself to bid alone for the Barbadian market should the joint attempt fall through.

"We cannot go forward unless we get a unanimous, 100 per cent agreement and in this case there were two breweries [holding out]. One brewery has subsequently come on board and there's one brewery now that we're trying to convince that the formula is equitable and fair. If we fail in that respect, then we have to fall back on individual sponsorships.

"I still hold out hope that in the next 48 hours we can convince that brewer that what he's being asked to pay is fair in the grand scheme of things, but if not, it would mean that we would have to go for the Plan B."

#224177 - 12/22/06 04:32 AM Re: BHL's $37 million investment in two beverage... [Re: SimonB]
San Pedro Daily Offline
They bought Citrus Products of Belize...no beer.


#224205 - 12/22/06 03:01 PM Re: BHL's $37 million investment in two beverage... [Re: San Pedro Daily]
SimonB Offline
My bad, didn't back check the story.


Click for excellent scuba lessons with Elbert Greer!

Things to do

Daily News
Daily Weather

Classified Ads
San Pedro Sun
Ambergris Today
SP Town Council
Channel 7
Channel 5
Love FM
The Reporter
Caye Caulker

TV Newscasts
Radio Stations

Click for our
Search thousands of Belizean-only websites

Event Guides
Event Calendar
Specials & Events
Things to Do
iTravel Belize
Paradise Theater

San Pedro Scoop!
Tia Chocolate
My Beautiful Belize
I-Travel Belize
Belize Adventure
Belize Hub
Romantic Travel
Bound for Belize
Conch Creative
As The Coconuts Drop
More Blogs...
Search thousands of Belizean-only websites
Chaa Creek is an award-winning luxury Belize Resort, rated as one of the worlds best Eco Lodges. We are a pioneer in adventure travel to Belize since 1981!
White Sands Dive Shop - 5 Star PADI Dive Facility - Daily diving, SCUBA instruction and Snorkeling
Caribbean Inspired All Natural Condiments & Spice Blends, Over 100 are Gluten Free!
We manage a variety of homes, apartments, condos and commercial properties here on Ambergris Caye. Our minimum lease on ALL properties is six months.
Conch Shell Inn: All rooms are right on the beach in the heart of San Pedro, so within walking distance to anything and everything!!
Lilí Alphonse has snorkel equipment to fit anyone as well as Marine Park Tickets and flotation devices to assist those not as experienced.
Coastal Xpress offers a daily scheduled ferry run to most resorts, restaurants and private piers on the island of Anbergris Caye. We also offer  private and charter water taxi service.
Mini Chat

Cayo Espanto
Click for Cayo Espanto, and have your own private island
More Links
Click for exciting and adventurous tours of Belize with Katie Valk!
1 2 3 4 5 6 7
8 9 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30 31
Who's Online
3 registered (3 invisible), 53 Guests and 8 Spiders online.
Key: Admin, Global Mod, Mod
Forum Stats
18,710 Registered Members
44 Forums
64,326 Topics
463,082 Posts

Most users ever online: 1,262 @ 06/10/07 07:16 PM

AmbergrisCaye.com CayeCaulker.org HELP! Visitor Center Goods & Services San Pedro Town
BelizeSearch.com Message Board Lodging Diving Fishing Things to Do History
BelizeNews.com Maps Phonebook Belize Business Directory
BelizeCards.com SanPedroDaily.com Picture of the Day

The opinions and views expressed on this board are the subjective opinions of Ambergris Caye Message Board members
and not of the Ambergris Caye Message Board its affiliates, or its employees.