BTB is not in a position to subsidize airlines nor control their rates. We would love for any of the budget airlines to start flying into Belize from the US and direct flights from Canada. Belize and Cancun are two very different destinations and countries. MX manufactures nearly everything required to construct infrastructure-roads, septic and water systems, electrical, construction and more. They also produce oil and have lower fuel and engery costs. Belize has to import everything, with shipping and duty piled on top of the costs. In how many other places can you snorkel in the morning on the largest barrier reef in the hemisphere and sit atop a Mayan pyramid overlooking the jungle in the afternoon? I know high air fares restrict many visitors from coming to Belize, but most of those who do come, think the differences between us and Cancun-like places, is worth the extra $. We are not a mass tourism destination. They are and that is reflected in the costs and personal experience. I rarely have a client who did not love their vacation in Belize. Some return; all tell their friends how great Belize is. Belize is not for everyone, that is for sure. But it is one of the better destinations in the world for all we have to offer in one relatively small country.