Well, I'm not sure if it was a happy accident or a planned occurance. For instance, did it stay out of the refridgerator and next to the stove too long? Did it not have enough time to marinate (cook) so they blanched it and then marinated? All I know is that it arrived slightly warmer than room temperature and deeelicious. I had the lobster/conch/shrimp version. Like wine, it had so much more flavor than when it is too chilly. IMO