You got it right there. I was in Houston the day the final was played some years back, and nearly EVERYBODY I spoke to was unaware that the World Cup Final was taking place IN THEIR OWN CITY!!!
I made a point of asking a few Italian Americans and even they did not know.
Soccer continues its unstoppable rise,fueled by commercialism, and sooner or later America as a nation will wake up!
As a BTW can you think of a genuine TEAM game that America excels at internationally? basket ball? ice hockey? neither are truly international. Not even rounders?